AM Eyewear coming to Piccadilly Opticians
These aren’t your grandparent’s frames!
No one is bringing rock star status to the shade game quite like AM Eyewear.
Founded in 2003, Australian label AM Eyewear is always fashion forward with its fresh rebellious style. Since its inception it has garnered a cult-like following,
both in Australia and world-wide, for its bespoke designs and unrelenting commitment to craftsmanship and quality.
They’ve been featured in magazines such as GQ, Bazaar, and Grazia… and celeb fans include Jay-Z, Lady Gaga, Beyonce, Rihanna, and Sienna Miller (just to name a few).
Each new collection is reflective of head designer and director Simon Ponnusamy’s many sources of inspiration.
From his fast-paced life traveling and mingling with some of the world’s biggest rock stars to his mother’s collection of vintage sunglasses and photos from her days in the fashion industry.
In AM Eyewear’s latest Spring/Summer 2012 collection and campaign, entitled “Riviera Rebellion”,
they look for inspiration in “life on the coast from Nice to Marseille in the 1930’s through 1960’s”; for those familiar,
think of the film “The Talented Mr. Ripley”. Of course the frames are infused with a large dose of signature AM “rebellion”, hence the title of the collection.
It features bold shapes such as an updated Malcom X style named the “Kaz”, and a streamlined all plastic frame named “Merridy”, two of our favorites.
Also some great colorways such as the Limited Edition “Milky Way” color, or a unique tortoise perfectly named “Old School Tortoise”.
Check out Jessie J rocking a pair of Kaz sunglasses, looking HOT!!!
AM Eyewear has been taking the Australian and international fashion industry by storm since its subversive infiltration of the scene back in 2003.
Find at Piccadilly Opticians Birmingham.
We can order any frame from there range Call
0121 643 2880
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